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Business Performance & Trend Analysis

Data cleaning and exploratory analysis to surface seasonality, outliers, and growth opportunities.

Project Overview

Built SQL-based extraction and analysis pipelines, then translated findings into visual, decision-ready business summaries.

Key Metrics

12-month trend coverage 15+ patterns identified Executive-ready reports

Workflow

  • Extracted and validated data with SQL and quality checks.
  • Performed EDA on seasonality, trend shifts, and anomalies.
  • Developed visual summaries for planning and review meetings.

Outcomes

  • Improved planning with clearer trend visibility.
  • Flagged outliers affecting business interpretation.
  • Delivered concise recommendations for stakeholders.

Tech Stack

Python SQL Pandas Excel Plotly